CROSSING BOUNDARIES


Today’s music business professionals must have a ready arsenal of diversified skills in order to survive in this industry. To endure in the music business requires being open to new ideas and emerging business opportunities, whether they exist in our hometown or halfway across the world. We must be willing and able to work on a global scale since today’s artists and music genres are no longer constrained by national borders. The thematic thread that unites these ideas is this year’s conference theme: “Crossing Boundaries.”

Plan ahead

The panels and workshops offered at the 2007 MEIEA/MEISA conference are as diverse as those who make up the industry. Offering everything from speaking to working performers to professionals in the recording and educational fields and everything in between. Below are some of the exciting panels that will be offered at the 2007 National Conference.

 

Day One

In the heart of Los Angeles, The New Otani Hotel will be the central location for a day of panels and workshops focusing on careers in the music and entertainment industries. Below is the tentative schedule, which is subject to change.

8:00AM - 9:00AM: Registration
9:00AM - 9:30AM: Welcomes
9:30AM - 10:30AM: Music and The Media : A New Way of Doing Business
10:45AM - 11:45AM: The Future of Recording Technology
MEISA Business Session I
11:45AM - 1:00PM: Lunch (Provided) & Performance
1:00PM - 2:30PM: MEIEA Presentation of Papers
  To Blog Or Not To Blog:Does Writing on Music still Matter?
2:45PM - 3:45PM: Songwriter's Circle
  Musicians & Masterminds
4:00PM - 5:00PM: Industry Keynote
6:30PM - 8:00PM: Alumni Event

 

Day Two

Focusing on education in the fields of music and entertainment, day two will be primed on continuing the level of professionalism and experience. The Music Expo to is run all day. It is recommended to get breakfast before departing on the buses.

7:30AM - 9:00AM: Buses to Cal Poly Pomona (buses to leave every 15 minutes until 9:00AM)
8:30AM - 9:00AM: Visit the Industry Expo!
  MEISA E-Board Meeting
9:15AM - 10:15AM: MEIEA General Meeting
  MEISA Business Session II
10:30AM - 11:30PM: Learn by Doing: Real Learning in Real Life Settings
  How to Create Your Network
  Resume Workshop
11:30PM - 12:30PM: Lunch (provided)
12:45PM - 2:15PM: MEIEA Presentation of Papers
  How to Create Your Network (1:15PM - 2:15PM)
  Resume Workshop
2:30PM - 3:300PM: Teaching "Multipreneurship": Music Industry Education in the 21st Century
  MEISA Forum
3:45PM - 4:30PM: Educator Keynote: Angela Beeching
4:30PM - 6:00PM: Buses to New Otani (buses to leave every 15 minutes until 6:30PM)


Panelists and topics subject to change.


Beyond Tomorrow's Horizon - The Future of Recording Technology

The future of recording technology is about innovations and improvements. Costs, ease of operations and a new age of connectability are just the beginning. Look back at the last five, ten and even fifteen years of advancements in recording technology and imagine what lies ahead. Panelists will speak on what is expected, and speculate on the unexpected.

Panelists include:

Steven Bartkoski - M-Audio - West Coast Sales Manager
Andy Cook - - DigiDesign
EveAnna Manley - Owner - Manley labs
David Royer - Owner/Designer - Royer Labs

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A Songwriter's Circle

For the first part of this workshop, a panel of professional songwriters in the music industry will speak about the financial, business, and musical aspects of songwriting as a career.

The other portion is a hands-on practicum, where select students will have an opportunity to perform their compositions, and receive critiques and advice from our guest songwriters. More information on the guest panel, and how to apply for the hands-on practicum coming soon!

Panelists include:

Jeremy Ruzumna - Songwriter for Macy Gray, Joss Stone and more
Tomas Costanza - Songwriter for Mission Impossible 2, Zarthura
Corrine May - Singer/Songwriter
Siedah Garrett - Singer/Songwriter/Performer

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To Blog or Not to Blog:  Does Writing on Music Still Matter?

Just like the corner record store, some people think the days of the music writer may be numbered. If you have a passion and a talent for writing what do you do? This panel, made up of professional writers and scholars, may have the answers for you.

Panelists include:

Brandon Perkins - Writer - Urb Magazine
Geoff Mayfield - Director of Charts - Billboard Magazine
Libby Henry - Senior Account Executive - Mitch Schneider Organization
Tim Mangan - Writer/Blogger - OC Register



Musicians and Masterminds: Why Yesterday is Almost Never a Predictor of Tomorrow

The multi-faceted music industry professional fascinates educators and students alike. This industry is defined by the individuals who were not afraid to embrace change and take on new tasks. This panel will invite business savvy musicians and professionals who worked hard behind the scenes to pave the way for new methods of making, finding, buying, selling, and promoting music.

Panelists include:

Michael Laskow - CEO - Taxi
Dana Mason - Marketing Professional - Has worked with Smashing Pumpkins
Ryan Schuck - Guitarist - Orgy, Julien K
Chase Infinite


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Networking Skills for the Music industry: How To Create Your Network

One of the most important skills that music industry students must learn is how to network.  This workshop is designed to provide MEISA members with the tips on how to connect with music industry professionals.  Topics will include how to approach people, starting a conversation, selling yourself, and maintaining relationships with your contacts.  The “Dos and Don’ts” of Networking will also be discussed.  Participants will have the opportunity to practice these techniques in a comfortable setting, giving them the confidence to then put their networking skills into motion with the various companies and organizations represented at the Music Industry Expo. Presented by networking Guru Dan Kimpel!

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Teaching "Multipreneurship": Music Industry Education in the 21st Century

This unique panel explores the problems and challenges of music industry and music education, and how to bridge gaps between the two worlds. Gain insights on effective education advocacy and leadership in the music business through the knowledge and expertise of panel members.



Keith Hatchek - Professor - University of the Pacific
Angela Beeching - Author - Educator
Kevin Woefel - Entrepreneurship Center In Music
Keith Barry - Dean - Silverlake Conservatory
Wesley Bulla - Belmont University

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Learn By Doing

Academic classes are certainly an important part of helping students prepare for a fulfilling professional life, but academics alone are rarely enough to help students get a job, especially in the music and entertainment industry. This panel explores the best practices of real-life, learning-by-doing experiences that many universities offer in addition to academic classes, experiences that often prove to be a music industry student's entry way to professional life.

Panelists Include:

Don Gorder - Dean - Berklee School of Music
John Mangum - Artistic Administrater - LA Philharmonic
Wesley Bulla - Dean, Belmont University
Serona Elton - University of Miami

 

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Music and The Media

Music has long been an accompaniment to other art forms and other media, though it is the marriage of music and film that has been in the forefront of our imagination for a century. Will that endure? This panel will investigate various ways in which music now finds its way into media, from the traditional feature film soundtrack in the multiplex to the very untraditional music broadcast coming to your computer or cell phone.

Panelists Include:

Ashley Miller - Music Supervisor
Todd Brabec - Executive Vice President - ASCAP
Jerry Davis - Music Supervisor - Fox Sports Net
Michael Garson - Composer/Performer

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Resume Workshop by Tess Taylor

Resume Workshop: How To Land YOUR Dream Job! Strategies For Success

Considered one of the nation’s leading authorities on career advancement in the music business, industry leader Tess Taylor offers students unique, practical strategies to get hired and addresses the most common concerns fresh graduates have about entering the job market.  In this presentation, Tess takes students through the most effective networking strategies
known, and then helps them immediately to use them in their own lives. The workshop will also cover the essentials of writing resumes that get call-backs.

"If you apply the principles learned in my workshop," says Tess, "you’ll walk out with practical strategies you can use TODAY and a top-notch resume that will set you apart.  My workshop has one objective: TO GET YOU HIRED NOW!"

Filled with humor, real-life examples and strategies students can use immediately to get a leg up in the competitive job market, this workshop isn’t just theory, Tess gets people jobs (see RECENTLY HIRED at www.narip.com).

Her lecture will include the following:

• Your resume – turn it into a shining asset that gets call-backs
• How to set yourself apart: what employers look for in candidates
• Crucial information to get from every interview
• Where to find internships
• Turn your internship into a job
• Get a job in the record biz!
• Hiring trends and where to find the best jobs
• Thrive in the ‘rat race’: build a career that suits you and your goals
• Show me the money': negotiation, salaries and compensation alternatives
• The Three Basic Fears that hold us back and how to overcome them

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Keynote Speech by Educator/Author Angela Beeching

 

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Keynote Speech by Singer/Songwriter Siedah Garrett

 

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